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Meet the team

Every minion has a job.

Each one knows your business from the same Minion Mind, uses only the tools it was given, and asks before anything goes to a customer, gets published or costs money.

Starter gives you any three minions; Team gives you all of them. Nell answers the phones in every plan.

The core team

Six blocks on one Minion Mind.

Talk to your minions, or @mention any one of them, in the app or in Slack.

Your team's AI lineup: each minion gets the best AI for its craft, with a backup from another AI company. Pick a different one by hand and it stays.

  • Routes the work

    Your minions

    Ask once and the team splits the work, then brings back only what needs you. Each morning they send your day. Talk to your minions in the app, or call from your own verified phone with your PIN. Explain what you need and it becomes tasks for the team. Anything that needs a yes still waits for you in the app.

    Skills
    Ask once: one message, split into tasks for the right minions
    Tools
    Hands out tasks; the minions do the work with their own tools
    Needs your yes
    Whatever its minions would send, publish or spend
    See it split a job
  • Operations

    Otto

    Runs the back office: purchase orders, suppliers and stock, and flags a bill or a price that jumped. With Bea on the team, invoices and bills are hers; he covers them only when she isn't seated. Paying stays with you.

    Skills
    Purchase orders, supplier and price checks
    Tools
    Email
    Needs your yes
    Every order, and every email to a customer or supplier
    See an approval card
  • Marketing

    Miles

    Writes your marketing emails and the monthly newsletter, and edits your existing WordPress pages through a private copy, with a word-by-word diff and undo.

    Skills
    Monthly newsletter, marketing emails
    Tools
    Email, WordPress drafts
    Needs your yes
    Sending the newsletter or any email; publishing
    See how he learns your style
  • Content

    Cora

    Turns the team's work into blog posts, FAQs and client proposals, and hands every draft to a person.

    Skills
    Newsletter, client proposals from a meeting
    Tools
    WordPress drafts
    Needs your yes
    Publishing; sending a proposal
    See a one-line fix teach her
  • Images

    Iris

    Makes on-brand images for ads, posts and your site from a short brief, and gives you options to pick from.

    Skills
    Ad image sets
    Tools
    Image generation
    Needs your yes
    You pick the option; anything published waits
    See her options
  • Website

    Wes

    Edits your existing WordPress pages through a private copy, with a word-by-word diff and undo, and drafts new ones.

    Skills
    Page drafts
    Tools
    WordPress
    Needs your yes
    Publishing anything to the live site
    See WordPress
More of the team

Snap on when you need them.

They join the same Minion Mind and follow the same rules, and they're part of your plan. Nell, for the phones, is in your plan too.

  • In your plan · Front desk

    Nell

    For businesses that need someone always on: Nell answers your phone, day or night.

    Skills
    A script pack for your kind of business; Spanish included
    Tools
    Her own number for calls, your calendar
    Needs your yes
    Calling a list of customers, or anything set to Always ask. She calls web leads back only when they reply CALL, during calling hours, with consent.
    Meet Nell
  • Research

    Researcher

    Answers a question in the thread, with its sources.

    Skills
    Sourced answers from the public web and your knowledge
    Tools
    Web search, when it's set up
    Needs your yes
    Nothing: it only reports back
    See "Research this"
  • Checks

    Reviewer

    Checks a draft against your prices, banned phrases, tone and compliance, then lists the fixes.

    Skills
    Numbered fixes, each pointing to the fact or rule behind it
    Tools
    None: it never sends or publishes
    Needs your yes
    Nothing: you apply the fixes
    See "Review this"
  • Scheduling

    Cal

    Books, moves and cancels the appointments your team makes through Digital Minions.

    Skills
    Appointment scheduling from real open times
    Tools
    Google or Outlook calendar
    Needs your yes
    Each booking, move and cancellation
    See calendars
  • Inbox

    Ivy

    Searches and sorts the inbox, drafts replies and never deletes.

    Skills
    Inbox triage in your voice
    Tools
    Your mailbox (Gmail or Outlook), HubSpot when connected
    Needs your yes
    Every send
    See mail
  • Engineer

    Dex

    Connect GitHub. Dex explains code, reviews pull requests and reads security alerts. Make a fix runs in a sealed sandbox, adds a test and opens a pull request. Dex proves it first: he shows the bug with a failing test before he fixes it, and when he can't prove it, the task says so and nothing is changed.

    Skills
    Code explained, pull-request reviews, a weekly "I noticed", a read-only website security checkup
    Tools
    GitHub, a sealed sandbox
    Needs your yes
    Merging: Dex never merges
    See everything Dex can do
  • Ads

    Pip

    A weekly Google and Meta ads report from the real numbers: spend against budget, anything unusual, and the cost per web lead. A verdict appears only when the numbers can carry it; otherwise Pip says "Not enough data yet" and what he still needs.

    Skills
    Weekly ads report, anomalies, honest numbers
    Tools
    Google Ads and Meta ads
    Needs your yes
    Launching a store ad (your PIN and a daily cap); Google Ads changes are yours to make
    See everything Pip can do
  • Design

    Mira

    Designs your flyers, ads, social graphics, email templates and decks from your Brand memory: three looks from one brief, each checked before you see it. You pick one, and the files land in your documents.

    Skills
    Design sets: three looks (bold, clean, warm) in your colours, fonts and logo
    Tools
    Your Brand memory; PDF, email-ready HTML, image and deck exports
    Needs your yes
    A person on your team picks the look. Mira never sends, posts or publishes
    Meet Mira
  • Bookkeeping

    Bea

    Chases overdue invoices with friendly reminders, and reads supplier bills from an email, a PDF or a photo and keeps them with their due dates. Nothing she does ever pays a bill.

    Skills
    Overdue-invoice reminders, bills
    Tools
    Your mailbox, QuickBooks when connected
    Needs your yes
    Every email to a customer; paying stays with you
    See the integrations
Let's talk

Hand your first job to a minion.

Tell us about your business, your goals and what you'd hand off first. We'll show you the team that would take the most off your plate.